Embedding videos in your emails does not only make them more interesting, they can also drive traffic to your Channel or Website. Unfortunately most email providers don’t allow you to add videos to your newsletter in an attractive way – for example, no play buttons that indicate […]
Increase engagement and conversions by adding countdown timers to your marketing emails. You’ve probably already seen them in one of our emails: Countdown timers – a dynamic and attention-grabbing way of encouraging your subscribers to register for an event, sign up for a last minute deal and […]
Don’t start implementing your Dashboard without having gone through some preparations. In this video we’re going to go through the essentials steps to prepare your implementation of an effective Dashboard. Exploration Definition Sketching / Wireframing
Free tools like Data Studio make it really easy for you to build dashboards within minutes – but do the numbers & graphs you see really make sense to you and how well are you able to communicate the message? In this video course you’re going to […]
Yandex Metrica is a Analytics solution by russian search engine Yandex. Is it as good as Google Analytics? Let’s find out in this video.
Learn how to setup Google Tag Manager on your Squarespace Website. If you are a user of Squarespace, a CMS and one of WordPress’ biggest competitors, and you want to get more advanced with your marketing and tracking then there is no way around implementing Google Tag […]
Do you want to find out more about your users and improve sales? Then having a scoring feature like Active Campaign’s built-in one might be interesting to you. Unfortunately, it’s only available on the Plus Plan, so we created a free alternative that runs via Apps Script. […]
Is Google Analytics not working out for you sometimes? Google Analytics is already a very complex tool that needs a lot of customization to give you the information you want. Without the right knowledge it can get overwhelming quickly and you might feel like you’re doing things […]
Want to upload your Cost data from Facebook, Bing or Twitter to Google Analytics? GA gives you the ability to import data directly from the Admin section in your GA account. You need to prepare a proper formatted sheet of data and tell GA what data it […]
(Video) Measure School of Google Analytics – Mixpanel vs. Google Analytics – What are the differences?
Mixpanel and Google Analytics are Tracking tools for your Website or mobile app. But what are their differences and when should you be using one or the other? There is not really one right answer for this question and it really depends on your business what tool […]
(Video) Measure School of Google Analytics – 10 Things to Master in Google Analytics – Do you know them?
So you want to Master Google Analytics? Where should you begin? In this video, we’re going to give you the road map and let you know the 10 essential things you need to master to become an efficient Google Analytics user. These will cover how to measure […]
Learn how to setup Google Analytics on your Shopify Store. Google Analytics is a must-have for every ecommerce store out there. The insights it provides contains a lot of information about your site, your visitors, where they came from and what they want. In this video, we’ll […]
(Video) Measure School of Google Analytics – How to get started with Google Apps Script ? (feat. Ben Collins)
How can you get started with Google Apps Script? Google Apps Script allows you to create add-ons for Sheets, Docs, or Forms, automate your workflow, integrate with external APIs and a lot more. In this episode we invited Data Analyst and Apps Script Expert Ben Collins and […]
Learn how to setup Google Analytics on your Squarespace Website. Although Squarespace provides an overview of site statistics through their metrics, it will never be as in-depth as Google Analytics. Thankfully, Squarespace syncs up with GA super easily and in this video you’ll learn how to set […]
(Video) Measure School of Google Analytics – Google Analytics for Firebase – Updates from Google I/O 2017
Google Analytics for Firebase is the new name of Firebase Analytics
(Video) Measure School of Google Analytics – How to become a Technical Marketer ? (feat. Trevor Fox)
What is the best way to become a Technical Marketer? This is the question we asked Trevor Fox, who went from just having a blog to helping clients all over the world with technical marketing. We had the chance to interview him and ask him about how […]
Intercom is a great tool if you want to simplify the communication with your customers. It comes with live chat, onboarding & retention and customer support features, such as a help desk and a knowledge base. In our last episode, you’ve learned how to install Intercom with […]
Intercom is a great for making Analytics actionable. Intercom comes with a live chat, onboarding & retention and customer support features, such as a help desk and a knowledge base. In the first part of our Intercom video series, you’ll learn how to install Intercom with the […]
“How can I properly delete and restore tags, triggers and variables from Google Tag Manager?” If you’ve ever asked yourself this question, you’re not alone. Google Tag Manager doesn’t make it easy to find the delete function and there are some things you should consider before you […]