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Category: Komputer & Elektronik

(Video) Measure School of Google Analytics – Product Launch Tracking Checklist: What you should be checking before you launch!

  Product Launches involve a lot of planning and preparation – But have you also taken care of your Tracking? Make sure you maximize your Learnings during a launch by making sure you have these simple Tracking Techniques in Place…. Advertisements

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(Video) Measure School of Google Analytics – How to Pull ActiveCampaign Data into Google Tag Manager ?

  ActiveCampaign contact information can be used to customize, personalize and segment your data using Google Tag Manager. How do you get the data into GTM? By pulling the user’s contact details from ActiveCampaign API. In this video, I will share with you an app script that I […]

(Video) Measure School of Google Analytics – How to Make Money Selling Analytics Services ?

  You know GA, GTM and more Analytics? Turn your investment into skills profitable and start making money. How? In this video I’m going to show you 5 services you could be offering with your analytics skill set. They are.. Audits Implementation Analysis and Reporting Training Action

(Video) Measure School of Google Analytics – Google Analytics : Still the best Tracking tool in 2018?

  Google Analytics has been the most used tracking tool for a long time. But there are numerous alternatives out there – So does GA still fit your needs? Or should you switch or even upgrade to GA360? Let’s weigh the Pros and Cons in this video….

(Video) Measure School of Google Analytics – How To Test Your Tracking Codes Before Installation ?

  When customizing your JavaScript tracking codes you can run into all sorts of different problems. To avoid never ending back and forth with your developer you should test your codes beforehand. In this video we are going to use the JavaScript Console and Snippets to test our […]

(Video) Measure School of Google Analytics – Google Analytics Audit : Our Process for Optimal Data Quality

  Google Analytics Audits is the very first thing we do to assess our clients analytics standing and understand their business better. In this video, I will share with you the 5 Google Analytics Audit Steps we do here at Measureschool. Questions & Communication Technical Audit Prioritize Suggestion […]

(Video) Measure School of Google Analytics – Geolocation with Google Tag Manager : Use the users Country or City in your Analytics

  Geo Location with GTM can be used to fire Tags based on the location of the user. Unfortunately there are no Browser APIs that can give you the location by default. That’s why we need to make use of Third-Party Services such as the geolocation API geoplugin.com […]

(Video) Measure School of Google Analytics – The Problem with Marketing Automation…

  Marketing Automation is awesome… if it works. There is a lot that can go wrong when automating task like Tracking, Reporting or Personalization. In this video we are going to discover 5 Problems with automation and why it sometime better to just do it manually.

(Video) Measure School of Google Analytics – How to Measure SEO Dwell Time with Google Analytics and Google Tag Manager ?

  Dwell Time is an SEO metric you should pay attention to. It measure how long a user was on your Landing page before he returned back to Google. It is rumored Google uses this metric to rank search results. So let’s pay attention and this metric will […]

(Video) Measure School of Google Analytics – 5 Tracking Techniques you should be using

  Google Analytics tracks Pageview by default, but there is a lot of data that needs to be setup additionally to fully complete a Tracking installation. In this video we are going to take a look at 5 Tracking Techniques you should be using in your Analytics setup.

(Video) Measure School of Google Analytics – How to use Dynamic Facebook URL Parameters to tag your campaigns ?

  When setting up UTM Parameters for Facebook Ads you previously had to go through some elaborate steps to build your correct Parameters into your Campaigns. Wit the new dynamic Ad Parameters feature you can quickly input Ad Parameters into your campaigns and keep them consistent. In this […]

(Video) Measure School of Google Analytics – Connect your Cookie Consent Form with Google Analytics AllowAdFeature flag

  GDPR has raised the question how we could enable and disable Advertising Features in Google Analytics via Google Tag Manager – Previously there was no good way of doing this programmatically, but in this Live Stream we want to take a look at the new feature of […]

(Video) Measure School of Google Analytics – What Goals should you define in your Google Analytics ?

  Google Analytics Goals are the single most important part to setup in your account to gather meaningful data. But what goals should you implement? In this video we are going to discover ways to explore your goal setup for your website and business.

(Video) Measure School of Google Analytics – Query Strings and Parameters explained – Marketers Tech Knowledge

  What is are Query strings and Parameters? Little bits of information encoded directly to the URL. It is often used by Marketing Tools such as Google Analytics, AdWords, Facebook and more. In this video we are going to learn how to encode our own information into a […]

(Video) Measure School of Google Analytics – How to setup and install Google Optimize ?

  Google Optimize has become a popular tools for A/B Testing and Conversion Rate optimization – Here is how to set it up. First we will discover the account creation, then we’ll see how to install the snippet with Google Tag Manager or the other hardcoded versions of […]

(Video) Measure School of Google Analytics – Facebook Analytics vs. Google Analytics – Which is better?

  Facebook Analytics has been introduced to give new insights on the data that is collected via the Facebook Pixel. Is it better than Google Analytics? What are the differences or similarities between the tools? Let’s find out….

(Video) Measure School of Google Analytics – How to track iFrames with Google Tag Manager ?

  Iframe Tracking with GTM was always kind of hard, because iFrames are Webpages that are loaded within other webpages. Since Google Tag Manager can only listen and track events within the parent Frame we need to use a Browser Api called postMessage to send data from the […]

(Video) Measure School of Google Analytics – Crypto Mining with Google Tag Manager? Cryptojacking and Coinhive

  With JS libraries like CoinHive it is possible to run a Mining operation through JavaScript on your Website. Is this something you would install on your Website? Maybe even through Google Tag Manager? Or is Cryptojacking just Malware that you should avoid?

(Video) Measure School of Google Analytics – Quick Pivot Table Tutorial in Google Sheets | Part 3

  Pivot Tables are great for quick Analysis WITHOUT using Formulas. You simply need to have your data organized in Columns and can start using the Pivot Table functionality in Google Sheets. In this video we are going to discover how to use Pivot Tables for Data Analysis […]

(Video) Measure School of Google Analytics – Where did the Email Subscriber come from ? | Lead Source Tracking

  Where did the user come from that signed up to our forms or subscribed to the newsletter? We can port this information from when the user first enters our page into a hidden form field and then store it in our CRM system. In this video we […]

(Video) Measure School of Google Analytics – Link Tracking with Google Analytics

  How do you track Link Clicks with Google Analytics? There are two techniques that we are going to discover today in this video: Outbound Link Tracking with UTM Parameters Inbound LInk Tracking with Google Analytics Event Tracking Depending on what kind of Link you want to track […]

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